Our Top Webinars in 2025

In 2025, NBS delivered a wide programme of free webinars designed to help manufacturers respond to regulatory change, rising sustainability expectations, and the evolving demands of specifiers. Below, we revisit the year's most-watched sessions, all of which remain highly relevant as we enter 2026.

The Building Safety Act for Everyday Projects

While much of the conversation around the Building Safety Act focuses on higher-risk buildings, this webinar resonated because it addressed the reality most manufacturers face: how the legislation affects everyday projects and product decisions.

The session brings together perspectives from architecture, construction, and manufacturing to explore practical implications for small and medium-sized businesses. It examines duty holders' responsibilities, expectations for product information, and how manufacturers can reduce risk by providing clearer, more consistent, evidence-led data.

For manufacturers supplying into regulated projects, this session is essential viewing to understand how specifiers are adapting and what they increasingly expect from their supply chain. 

Watch the on-demand webinar

Marketing Masterclasses

In 2025, we delivered a dedicated Marketing Masterclass Series to help manufacturers strengthen their marketing approach, improve engagement with specifiers, and increase visibility at the point of specification.

The series covered:

• Understanding your customers: using personas, journeys, and user experience to sharpen targeting and messaging.
• Content marketing for manufacturers: planning content that supports specifiers when decisions are being made.
• Channels and events: integrating social media and events into a coherent, measurable marketing strategy.
• Data strategy and smarter marketing for 2026: using data to focus effort, prove impact, and prioritise the channels that matter.

Alongside the webinars, we launched a practical digital toolkit with key takeaways and downloadable resources to support day-to-day application.

Catch up on the full series

Measuring Sustainability: The Role of LCA and EPDs

Sustainability claims alone are no longer sufficient. Clients, regulators, and specifiers increasingly expect transparent, comparable data backed by recognised methodologies.

This webinar gained strong traction by clearly explaining life cycle assessment and environmental product declarations, why they matter, and where the industry continues to face challenges. It places particular emphasis on manufacturers' role in providing accurate product data and the consequences when that data is missing, inconsistent, or unclear.

The session also outlines how improvements to NBS Source and NBS Chorus are enabling more accurate sustainability measurement and reporting throughout the specification process.

Watch the on-demand webinar

Digital Construction Report: The Results

Now in its 15th year, the Digital Construction Report provides a clear snapshot of how the industry is adapting to technological change.

This webinar explored the growing use of AI, alongside ongoing challenges around BIM maturity, data confidence, and digital capability. More than two in five professionals now use AI tools, yet many remain concerned about being left behind as digital adoption lags.

For manufacturers, the session highlights how digital readiness increasingly influences credibility, discoverability, and inclusion in specifications, as evidenced by responses from over 550 industry professionals.

Watch the on-demand webinar

Why these webinars matter

Taken together, these sessions reflect the pressures shaping the construction products market: safer buildings, measurable sustainability, reliable product information, and smarter use of digital tools. They also show how manufacturers can better position themselves with specifiers by reducing risk, improving clarity, and supporting confident decision-making.

You can explore all our free, on-demand webinars for manufacturers here.