Sips Eco Panels is a leading manufacturer of structural insulated panels (SIPs) and has been producing SIPs from its factory in Fife, Scotland for over 25 years. With a client base that spans multiple sectors (including private developers, homeowners, social housing, healthcare and leisure industries) Sips Eco Panels has installed its products in over 3,600 properties across the UK and gained industry-wide recognition, winning awards at Build It in 2016 and the Homebuilding and Renovation Show in 2020.
However, despite its outstanding products, reputation and rich heritage, Sips Eco Panels found itself in need of a more proactive approach to reach specifiers in a crowded marketplace.
NBS - a clear choice
The solution was for Sips Eco Panels to list its products on NBS Source. The NBS platform – used heavily by specifiers – has proved key to making Sips Eco Panels’ products visible to a much wider audience.
When Andy Jordan joined Sips Eco Panels as business development manager, NBS was his first port of call. With over 30 years of experience in the industry, Andy had worked for several companies that had partnered with NBS before, and had seen the advantages the NBS platform brings first hand.
His familiarity with NBS services enabled him to see the huge potential for extending the reach of Sips Eco Panels’ product line. This made it easy for him to choose NBS Source and recommend it to stakeholders at Sips Eco Panels.
"I have worked with NBS at a number of different companies over the past 30 years, so it was easy for me to propose this to our business. The positive response from our management team was evident. As was the recognition that we needed to be proactive in the development of products for specifiers and contractors." - Andy Jordan, Business Development Manager, Sips Eco Panels
Visible advantages with NBS
Sips Eco Panels’ products have all the credentials needed to stand out in the marketplace. Its sophisticated 3D design system ensures products arrive on site, right first-time. Its panels are 100% recyclable, with zero ozone depletion potential and a global warming potential rating of zero, making them a sustainable choice. And – with CATG approval in addition to BBA approval for all components – architects and specifiers can be sure that Sips Eco Panels’ products will meet specifications. NBS Source provides the perfect platform for Sips Eco Panels to extoll these product virtues and generate new leads.
"The services NBS offers have clearly been re-defined and developed over the past few years and Source is the most advanced platform for showcasing our range of products. It’s now an invaluable asset to our company’s commitment to supplying first class products and services to meet our clients’ needs and expectations."
While the company’s adoption of NBS Source was successful in lead-generation from the outset, the benefits don’t end there. Being partners with NBS will allow Sips Eco Panels to be proactive in its future development. The company also expects to significantly speed up its design and business development processes by opening a direct channel of communication with specifiers to discuss project requirements. Moreover, the ability to integrate digital (BIM) objects with specifications brings new levels of clarity to every project, while the real-time visibility of how often digital objects are specified and downloaded gives valuable insights into which products are most popular.
Finally, the opportunity to have RIBA approved CPD help Sips Eco Panels share its industry expertise more effectively.